In 2020, the Pulaski County Community Partners Coalition formed a committee to focus on community-based education around domestic violence. The Coalition Committee was comprised of representatives from community human services agencies, the school system, law enforcement agencies, the faith community, and youth and members of the community at large. The group identified family conflict and violence as a pressing issue for the county. They focused on the creation of a film series to highlight various aspects of domestic violence for Domestic Violence Awareness month, with a video planned to be released each week during October. Each focused on a different topic or “hook.” One was the link between animal abuse and domestic violence. The Coalition Committee chose a video PSA format to provide community education on domestic violence-related issues to reach a broad audience of community members at a time when in-person activities and interactions were restricted because of the COVID pandemic. They chose to feature different speakers, which included a mayor (selected for his visibility and name recognition in the community), a judge (to provide a legal perspective), a local veterinarian (to provide the animal-medical perspective), a domestic violence advocate (to highlight the impact on victims and services), and an animal shelter provider (to highlight the impact on both victims and their animals). The Committee used resources from the National Link Coalition to provide statistics on animal abuse and domestic violence. With available grant funds, Pulaski County purchased equipment to do the actual filming but used a member of their Coalition with technology experience to act as their filmographer and editor. They developed a script with talking points for each of the featured speakers to assist in the process. The Committee filmed footage at different locations, helped some of the speakers with cue cards, and chose to use YouTube as their media for viewing and distribution in order to make the videos accessible to the public. They publicized the PSAs using a press release carried in the local newspaper and engaged their partners to cross-post the video series on the webpages and Facebook pages of their organizations.