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Video Public Service Announcements to Raise Public Awareness

dalmation dog sittingA public service announcement (PSA) is a message in the public interest intended to raise public awareness and change behavior.  PSAs can be used by federal, state, local, or tribal governments or non-profit organizations to promote programs, activities or services. They can be developed as a stand-alone project or as part of a larger campaign.  They can also create a forum for people to actively participate in a project that allows them to develop community collaborations and address local issues.

The National Council of Juvenile and Family Court Judges (NCJFCJ) and the Animal Legal Defense Fund (ALDF) have developed this template and set of resources to support local collaborations in developing PSAs on the connections between animal cruelty and family violence. Click on the button below to go to the program site.

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